Why Direct with BookLasso

BookLasso is an author collaborative where indie authors share the website and publishing platform costs to deliver their books directly to readers. This allows authors to directly control their publishing schedules, offer lower pricing, and have full control over exclusive content and promotions. Selling direct means authors keep more for creating their content, and get paid sooner for sales, all while still offering savings for readers. It is a win for both readers and authors.

Transactions are processed securely through Stripe, and we use BookFunnel to instantly deliver eBooks and Audiobooks. Soon we will also offer paperbacks with sales, printing, and distribution through a partnership with IngramSpark.

  • Reader Savings
  • Early New Releases
  • Support Authors

Reader Savings

Selling direct means we can offer lower prices. Readers save 15% or more off retail prices as our way of saying thanks and sharing in our cost savings. If you are avid reader, those savings can really add up.

Early New Releases

Selling direct means we have more control over release schedules. A perk of buying direct from BookLasso means readers can purchase new releases before the books become available on retail stores. Who doesn't love getting their hands on a new book from a favorite author early?

Support Authors

When you buy direct from BookLasso you are showing your support to the author to continue writing the books you love to read. Proceeds from book sales go directly to the author whose book you have purchased. That means they get to keep more of the book price. And while authors need to wait 60 days to receive royalties from retailers, BookLasso authors receive the Stripe payouts weekly. The BookLasso author collaborative is financially the best deal for our indie authors so they can keep creating great content.